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If you're like many people you think a blow dryer is a blow dryer. As with most household items we use these days, technology is making even blow dryers earn their keep by making them more efficient and user friendly.
So what exactly is ionic technology? An ionic hair dryer will emit negative ions while you are styling your hair. These negative ions will help make your hair shiny, softer and more manageable.
This technology also ensures your ionic hair dryer will save you time while styling. The ions help to break apart the water molecules in wet or damp hair which allows for much quicker drying time. Reduced drying time will also cut down on any heat damage to your hair.